EPISODE DETAILS
When Unicorns Fly | Episode 16
The world of B2B enterprise SaaS
In this episode, we discuss key strategic areas of early-stage B2B enterprise SaaS. We cover:
- Finding product-market fit
- The 5 metrics that Notion look out for (ARR/MRR, growth, churn, net retention, payback period, cash burn)
- Product development and the product roadmap
- The enterprise procurement journey, including the tender process, innovation teams and the impact of Covid-19
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